Report nonemployees carefully to ensure future audit relief By: National Association of Tax Professionals
January 17, 2025

January is reporting season, and the IRS issued updated guidance reminding employers that correct and consistent reporting helps prevent reclassification of a non-employee to an employee.

If audited, today’s actions, and those you made prior to hiring an independent contractor (or other nonemployee), influence tomorrow’s decisions, as Rev. Proc. 2025-10 (Rev. Proc. 2025-10) points out.

Rev. Proc. 2025-10 updates guidance on Section 530 of the Revenue Act of 1978 and supersedes Rev. Proc. 85-18.

NOTE: It is not part of the Internal Revenue Code; yet Rev. Proc. 2025-10 is the cornerstone of your ability to have “relief” from the employment tax collection and reporting, which is required for employees.

Section 530 relief provides an employer with justification for having a contactor instead of an employee, and it hinges on three requirements: reasonable basis, substantive consistency and reporting consistency.

Having a reasonable basis for hiring a contractor means an employer used judicial precedent or published rulings, past IRS audits with no employment tax assessments or long-standing industry practices to justify using a contractor instead of an employee. Industry practice is generally considered significant if 25% of the industry follows it, and a practice is long-standing if it has existed for 10 years.

Substantive consistency means that either current or past employers have treated any individual in a similar position as an employee beginning Jan. 1, 1978. Audit consideration is given to the relationship between the employer and the individual, as well as job functions, duties, responsibilities and control when looking at this element.

Reporting consistency means an employer consistently reported compensation of employees and nonemployees on the proper forms. Employers use Form 941, Employer’s Quarterly Federal Tax Return (and variations), and Form W-2, Wage and Tax Statement, for employees, while Form 1099-NEC, Nonemployee Compensation, is used for nonemployees like contractors.

Contractors would not have withholdings for FICA or be included in the annual Form 940, Employer’s Annual Federal Unemployment Tax Return. By using the proper form, the reporting consistency requirement is met, and Section 530 relief could apply if needed.

Section 3.07 and 3.08 of the documents has details on nuances of the reporting of certain types of nonemployees or dual-status individuals.

An employer’s actions – using reasonable basis and substantive consistency for a contractor and reporting consistency for both employees and contractors – provides further protection from worker reclassification in an audit by qualifying for Section 530 relief.

Nuances included in the updated Rev Proc. include a definition of an employee, which includes corporate officers, individuals with common law employee status, statutory employees and certain government officials [§3121(d)(1), §3121(d)(2), §3401(c), §3121(d)(4) & §3121(d)(3)].

If a taxpayer qualifies for Section 530 relief, the IRS will abate assessed liabilities and refund payments related to worker reclassification issues.

Nonemployees
Tax season
Independent contractors
Rev. Proc. 2025-10
Section 530
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You make the callBy: National Association of Tax Professionals
January 16, 2025

Question: In 2023, Remy hired a home energy auditor to identify which energy efficiency improvements should be installed in his principal residence located in the U.S. He claimed the home energy audit credit on his 2023 tax return. His brother Erek had a home energy audit for his principal residence in 2024 and wondered if he can claim the same credit. He heard the rules to claim the credit have changed. Can Erek claim the energy home efficient improvement credit for the costs of the home energy audit performed in 2024?

Answer: It depends. Beginning Jan. 1, 2024, home energy audits must be performed by a qualified home energy auditor or under the supervision of an auditor. The qualified home energy auditor must be certified by a qualified certification program at the time of the audit (Notice 2023-59). To locate one of the qualified certification programs, check out the list on the Department of Energy’s website. If Erek meets this requirement, he may be eligible to claim the credit.

For home energy audits conducted between Jan. 1, 2023, and Dec. 31, 2023, the auditor is not required to be a certified home energy auditor.

Federal tax research
Tax season
Tax professional
Tax preparation
Tax planning
Tax education
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Maximizing your online presence as a tax professionalBy: National Association of Tax Professionals
January 15, 2025

In today’s digital-first world, having a strong online presence isn’t just optional – it’s essential for tax professionals looking to grow their businesses. Whether you’re focused on attracting new clients, retaining existing ones or positioning yourself as an expert in your community, your digital footprint plays a critical role. This guide will walk you through proven strategies to build and optimize your online presence, ensuring your services are visible and accessible when clients need you most.

1. Build a professional website

Your website is often the first impression potential clients will have of your business. Make it count!

  • Focus on first impressions: Ensure your website is clean, modern and easy to navigate.

  • Key features to include:

    • Clear descriptions of your services
    • Contact information and online appointment scheduling
    • Client testimonials and reviews
    • Secure portals for document uploads
  • Optimize for mobile: Many clients will access your site on mobile devices, so make sure it looks great and functions smoothly on all screen sizes.

  • Search engine optimization basics: Use keywords that potential clients might search for, like “tax preparation services near me” or “small business tax advisor.”

2. Leverage social media marketing

Social media isn’t just for personal use anymore. It’s a powerful tool for marketing your tax services and building relationships.

  • Choose the right platforms: Focus on LinkedIn for professional networking, Facebook for community engagement and Instagram for visual marketing.

  • Engaging content ideas:

    • Tax tips and reminders about filing deadlines
    • Updates on tax law changes or deductions
    • Client success stories
  • Stay consistent: Post regularly and respond to comments and messages to build trust and visibility.

3. Optimize your Google Business Profile

A well-optimized Google Business Profile can make your firm stand out in local searches.

  • Claim and verify your profile: Make sure your listing is accurate and up to date.
  • Enhance your profile: Add your services, hours and professional photos.
  • Collect and respond to reviews: Positive reviews build credibility and attract more clients.
  • SEO tips for local visibility: Use phrases like “tax preparation in [city name]” to rank higher in local searches.

4. Create valuable content

Position yourself as a trusted resource by producing content that educates and informs clients.

  • Highlight your expertise: If your practice has a specialty, focus your blog on topics that distinguish your services from other firms in your community
  • Video content: Create short videos explaining deductions, filing tips or industry changes
  • Email newsletters: Use newsletters to stay connected, share updates and remind clients about deadlines

5. Invest in paid advertising

Digital advertising can help you reach clients who are actively searching for tax services.

  • Google ads: Target keywords like “tax help near me” to show up in search results.
  • Social media ads: Use Facebook and LinkedIn ads to target specific demographics, like small business owners.
  • Retargeting campaigns: Re-engage visitors who’ve checked out your site but haven’t booked an appointment.

In today’s competitive market, a strong online presence is one of the most effective ways to grow your tax practice and connect with clients. From building a professional website to leveraging social media and paid advertising, these strategies can help you stand out and stay ahead of the competition.

Looking for more tips and resources to grow your practice? Explore NATP’s resource center for tools and training to help you succeed.

Here’s to a successful tax season and a thriving online presence!

Tax professional
Tax season
Digital marketing
Business practice and marketing
Digital presence
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About NATP

Whether you’re a tax professional just starting out in your career or an experienced expert, NATP believes in you and the work you do to help your clients. We take pride in providing you with resources you won’t find anywhere else, and helping you succeed in the ever-growing and changing industry.

As tax laws change, you can rely on NATP for professional advocacy within the government, guidance on how to apply updated federal tax code to your clients’ unique situations and relationships with communities of other tax professionals to help foster your career. Explore NATP.

If you’re a taxpayer looking for an expert to help you with your tax planning and preparation, look to the industry’s top preparers. Choose an NATP member.

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